Ford will pause production of its all-electric F-150 Lightning pickup truck for six weeks, from mid-November until early January, the automaker said Thursday, a dramatic step for one of the most high-profile electric vehicles (EV) to hit the market in recent years. Ford said the move was intended to narrow its losses on EVs and reduce inventory.

EVs have been a bit of a mixed bag for automakers this year — sales have increased but often at less-than-expected levels. As we wrote recently in The Long Road, RBN’s Refined Fuels Analytics (RFA) practice has been more conservative than most when it comes to EV sales, although it still anticipates EVs will reach 60% of U.S. new-car sales by the early 2040s. RFA’s forecasts for EV sales growth (dark-blue bars in graphic below), which were part of its latest Future of Fuels report published in July, are well below other groups, notably JD Power and the International Energy Agency (IEA).

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